“I’ve never seen a painted-head GIjOE that I didn’t think was HAWT!” —Tina, aka Smileygirl2012
Let the Double Entendres Begin
If the auctions on ebay are all starting to look alike and your eyes have begun to glaze over with disinterest, you should sneak a peek at the swingin’ sales page of one “Smileygirl2012” (found HERE). This free-wheeling female dealer has found an attention-getting way to increase sales and customer visitation to her auctions by adding some extra visual “oomph” to her listing photos: Good ol’ American SEX APPEAL!
Smileygirl’s real name is Tina (sorry fellas, last name withheld). Tina doesn’t possess an MBA, but at a time when many GIjOE dealers feel that ebay has grown limp and impotent (as an online sales portal), she believes she’s found an exciting new way to help promote or “firm up” her own business’ bottom line. In fact, Tina hopes the sales strategy she’s erected will quickly create a noticeable surge of new sales activity; thrusting the popularity of her listings upward and depositing profits directly into her—bank account. Over and over (and over) again. (pant—pant). Phew! <lighting cigarette> After using ebay’s “Mouse over image to Zoom” feature to carefully review her ample listings, we contacted Tina and asked her to discuss her unique ebay selling strategy. Was it arousing interest among GIjOE and toy fans? How does it feel to flirt with ebay’s codes of conduct? How much more of her personal—strategies—did she think she could reveal? She batted her eyelashes and replied coyly:
“I’ve been on eBay for almost 2 years and have really enjoyed buying and selling vintage toys (mostly with a vintage military theme, but I also have a soft spot for Care Bears). My boyfriend and I enjoy going to local swap meets here in Southern California. We only purchase what we enjoy, so if we don’t sell, we’re thrilled to hold onto our finds. We have a large vintage GIjOE collection (pre-Fuzz Head), a Marx playset collection, a 1960’s Matchbox collection, a space memorabilia collection, a Care Bear collection (that’s MY department) and a military die-cast collection. It’s all cool stuff!”
TJR: Tell us how you came up with the idea of inserting yourself into the photos in your listings.
“Well, professionally, I’m a model. So I just love being in front of the camera. Whether the shoot is tame, or more on the sexy side, I try to project part of my personality. And I really enjoy posing with toys, because they not only reflect the ‘little girl’ side of me, but there’s also something totally sexy about boys’ military toys (I grew up so jealous of my brother’s toys!). In fact, I’ve never seen a painted-head GIjOE that I didn’t think was HAWT!”
TJR: What future plans do have for your photos?
“Some of my most enjoyable, hobby-related shoots have involved me posing with choice pieces from friend’s collections. A few purchased the images and then created 12-month calendars. It’s nice to know that I can compete with 1960’s plastic!“
TJR: Even your auction terms seem to be written with a subtly suggestive, or “sexy” message. How did you phrase it exactly?
“I take my Seller’s role very seriously and will work HARD to give you 5-star service. Any problems, please contact me and I will bend over backwards—literally, if necessary—to make things right. Oh! And I reserve the right to cancel the bids of ‘naughty’ ebayers.”
Bottom Line: Tina is a GIjOE dealer that fans will surely want to keep their eyes on. Next time you’re over on ebay, be sure to push the “watch this seller” button on a page belonging to Smileygirl2012. Our best wishes and thanks to Tina for her help with this article, and to Eagle-eyed TJR Field Reporter, Keith Mayo, for bringing this very <ahem> “important” matter to our attention.